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Randall Reed Family Owned & Operated Since 1992

¡Tenemos agentes que hablan español! ¡Llama hoy!

About Planet Ford Dallas in Dallas, TX

about our ford dealership in dallas, tx

From new and used sales to parts and service, Planet Ford Dallas Love Field aims to provide a truly stellar automotive experience. Read on or stop by today to learn how Planet Ford Dallas can help you find the perfect vehicle.

Who We Are

Planet Ford Dallas is your premier location for Ford vehicles in the Dallas, Texas, area. As of 2022, we have been serving the area for 30 years, delivering a full-service automotive dealership experience. Throughout that time, we've helped countless people from Dallas, and the surrounding areas find their next vehicle, take care of their current vehicles, and sell them for great value.

We are a family-owned and operated business, where we get our passion for helping those in our community. Planet Ford is owned and operated by Randall and Sherry Reed and their daughter Shelby Reed, who also serves as president of the World Class Automotive Group. This means when you shop at Planet Ford Dallas, you're doing business with an organization with family at the core of its values and extensive knowledge of Ford vehicles.

Why Choose Planet Ford Dallas?

There are numerous reasons why seasoned drivers and first-time buyers from Dallas, Irving, and the surrounding areas choose Planet Ford Dallas Love Field. Our team consists of sales advisers, service technicians, and financing experts trained with one focus: addressing your needs with the utmost respect, care, and attention to detail. Each department works in unison to make every trip to Planet Ford Dallas Field an enjoyable experience.

That means you can expect to learn about all the features of any specific new Ford F-150Ford Lightning, Ford Bronco, Ford Raptor, ExplorerMustang, or Escape. In the market for a used car? Our team will be happy to fill you in on each of the reliable options in our inventory. And when the time comes for you to drive home your next car, our auto finance team is standing by with solutions to fit your individual needs.

Award-Winning Customer Service

Here at Planet Ford Dallas, our highest priority is customer service. As evidence of this, we are five-time winners of the J.D. Power Dealer of Excellence Award in Customer Service. To win this award, dealerships need to meet seven of the following nine requirements:

  1. Internet Inventory and Pricing: Must comply with state law and brand guidelines.
  2. Professional Customer Communications: Respond within 60 minutes or less and fully answer customer questions.
  3. Pricing Transparency: Provide market price when asked through internet lead or in-store visit.
  4. Online to Showroom: Demonstrate a seamless and efficient online-to-showroom transition with scheduled appointments.
  5. Open to Negotiation: Create and present electronic pricing menus.
  6. Fair Trade-In Value: Execute a transparent trade-in process offering a specific value for each used vehicle with rationale such as a third-party book value.
  7. Used-Vehicle Integrity: Fully disclose any repaired damage to all used vehicles (we use CARFAX).
  8. F&I Products: Present them with a menu system and an informative, low-pressure, and standard pricing policy.
  9. Concern Resolution Process: Demonstrate a standard process for addressing and remediating customer issues reported through surveys or social media feedback.

While meeting seven of these requirements would have been enough to receive the award, that wasn't good enough for us, so we met all nine. Winning this award five times in a row has given us Diamond status and marks us as one of the best dealerships in Dallas as well as in the entire country.

If this wasn't enough, we've also earned the Ford President's Award 23 times and the Ford Triple Crown Award — Ford's most prestigious award for top performance in sales, finance, customer satisfaction, and service — six times, recognizing us as one of the best Ford dealerships out of over 3,000 dealerships nationwide.

More Than Just Vehicle Sales

At Planet Ford Dallas, our commitment to excellence does not end with the sale. To ensure a positive ownership experience, we staff an on-site auto service and repair department. At our dealership, you'll find more than 40 service bays, including Quick Lane services, to ensure your vehicle receives attention promptly. All our technicians are highly trained and experienced, ensuring you get the best care regardless of the work you need.

For those who prefer to perform their own work, we also maintain a vast collection of auto parts for sale in Dallas. Our parts department is so extensive that we even provide parts to other nearby Ford dealerships. Whatever your Ford vehicle needs, you can probably find it in our parts department.

Get Started With Planet Ford Dallas Today

There are numerous ways you can get started with Planet Ford Dallas. You can browse through our selection of new Ford vehicles to purchase a vehicle or search our used inventory online. Planet Ford also offers certified pre-owned vehicles, often a great compromise between getting a new vehicle and a used one. No matter what you're looking for, check out our latest specials and discounts to find ways to save money.

To assist you in buying a vehicle, you can use our credit estimator tool or apply for financing online. These tools can help you determine how much you can afford and reduce the time you need to spend at the dealership. We also offer a trade-in evaluator tool if you wish to trade in your vehicle to help finance your new one.

If you need vehicle maintenance, you can easily schedule an appointment at our service center online. We also offer service discounts and parts discounts, so be sure to explore these before booking your next appointment. Also, learn about our Quick Lane services if you're interested in saving yourself some time.

Planet Ford Dallas truly has every one of your automotive needs covered. The only question left now is how we can best serve you. To take advantage of our services, be sure to contact us today. Or, you can stop by and see us in person at 3333 Inwood Road in Dallas. Our team is standing by, ready to assist you with all your automotive needs.


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Photo Credit: Image by Caleb White is licensed with Unsplash License
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